The Art Of Choosing Your North Star Metric

Anik Singal is the founder and CEO of Lurn, Inc. and VSS Mind. He is widely considered, by the industry, as one of today's most successful digital publishing marketers. His specialties include profit-generating product launches, building backends and funnels, article marketing, search engine optimization, affiliate marketing and business management consulting. Check out his podcast, The Fighting Entrepreneur, on iTunes or Spotify.