If you're new to internet marketing, you've probably seen dozens of blog posts telling you about the different ways you can market your products.  And there are a lot! It can be a bit overwhelming, which is why we love breaking down these seemingly complex tools into something that is easy to digest.  There are a bunch of ways to get your customer's attention and draw them into the sale. However, one of my personal favorite tools to use is the video sales letter (VSL). Let's take a look.

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If you spend even a day researching internet marketing strategies, you may be left wondering, "what is a webinar useful for?" It's actually really straightforward. Webinars are a marketing and outreach tool that nearly every internet marketer can benefit from. No matter what the product or service is, mass outreach helps to inform and pre-sell customers to boost overall sales and increase retention. Sadly, many marketers aren’t using webinars!

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What is an opt-in page? As you go further and further into the internet marketing rabbit hole, you'll likely come up with more questions than you will answers. However, we're here to make the journey easier for you.

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Well-crafted sales letters are one of the most effective direct response marketing techniques out there. While some marketers aren’t currently taking advantage of sales letters, they definitely should! With a sales letter, you can communicate the benefits of your product in a compelling way that grabs the interest of the customer and takes them down a journey that eventually ends with a direct response. Let’s go over what sales letters are and how any marketer can add them to their repertoire of direct response marketing techniques.

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To get the best conversion rate possible, you need to understand how to sell benefits to a client. If done properly, yoru direct response marketing campaign is that much more likely to be successful. In this article, we explore how you can craft better copy to sell the benefits of your product to your customers instead of the features.

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What Is Direct Response Marketing? Put simply, direct response marketing is any form of marketing that gets a customer to take immediate action. This could be with sales letters, emails, sales calls, opt-in pages, video sales letters, or anything else that elicits an action from a lead.

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An extremely powerful tool that every business professional should be using at this point is LinkedIn. More than any other social media platform, LinkedIn has encouraged entrepreneurs, marketers, salespeople and more to connect and share vital information—as well as leads.

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Facebook is constantly expanding, and part of this expansion includes breaking into new markets.

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For those who aren’t familiar with what traffic is and how to drive it, don’t worry! I’m about to go over that. I’m going to lay out exactly what traffic is, how to target that traffic and what forms of traffic any entrepreneur can take advantage of starting TODAY.

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Creative copywriting is the single best way to make a sale. Because humans are so visually oriented, the foundation for all creative copywriting is the way that you display your text on the page.

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