01: Why Every Online Business Needs A Blog. 7:21
There are 6 excellent reasons you should add a blog to your marketing mix. For starters, businesses who blog generally experience a 13% increase on ROI. In this module, you’ll learn why AND hear the other 5 reasons your business NEEDS a blog.
02: Content Is King. 9:16
Not all blogs are good blogs. You want to create blog content that’s useful and valuable to your reader, and attractive to search engines. In this module, you’ll find out what to avoid and how to create content the right way.
03: How To Set Up A WordPress Blog In Five Minutes.2:59
There’s one blogging platform that stands head-and-shoulders above the rest - WordPress. Many people are intimidated by WordPress, but you don’t need to feel that way. In this module, you’ll learn how to set up your own WordPress blog in just five minutes.
04: How To Create Blog Posts.4:09
Once your blog is set up, your next task is to… add a blog post! There are many ways to make this process easy and quick. In this module, we’ll show you how to create a blog post quickly and correctly - even if you’ve never done this before.
05: What Do I Write About. 7:28
The #1 thing most people struggle with when it comes to writing a blog is - what to write about period? You will struggle no more after this module. Learn what you need to know to create enough interesting and relevant blog posts to last a YEAR.
06: 17 Tips For Writing Great Blog Posts. 15:52
Believe it or not, writing great posts that people go crazy for doesn’t have to be hard. This isn’t like school where things have to be scholarly or in a certain format, even. After this module, you’ll know 17 valuable tips to writing blog posts that your readers will devour.
07: How To Drive Traffic To Your Blog. 9:24
When your blog is up and running, the next step is to send visitors to it. After all, no matter how great your content is, if no one is there to appreciate it, it’s of no use. In this module, you’ll learn several strategies to send people from all over the world to your new home base - your blog.
08: How Blogs Help Every Other Aspect Of Your Business. 8:04
So you know blogging can achieve a lot, but how does it benefit your business on a practical level? In this module, you’ll get a high-level view of the benefits your business can see from blogging.
09: Essential WordPress Plug-Ins. 6:20
When you’re ready to get serious with your blog, there are tools that can help immensely. In WordPress, these are called plug-ins. In Module 9, you’ll get a list of the exact plug-ins you need to optimize your blog so your traffic and impact can soar.
10: Outsourcing. 4:16
Sometimes, you just can’t DIY everything. Luckily for those times, outsourcing is a GREAT option. In this module, you’ll discover how to find and hire the right people to assist you in the creation of blogs and other tasks to save you a lot of time.
Associate Content Manager, Lurn Inc.
Stephen is a creativity wizard. He is an author and blogger, with 20 books and over 250 articles written for various publications. Stephen's specialties include content marketing, writing, course creation, creativity and launching blogs/websites from scratch.